Bandar Seri Begawan, 20 July 2020. Indera Motors Sdn Bhd, the sole distributor and retailer of Jaguar and Land Rover in Brunei Darussalam has been awarded the “Retailer of the Year Asia Pacific 2019/20” by Jaguar Land Rover Limited, Asia Pacific.

This is the first time Indera Motors won this prestigious title since it acquired the brand in 2012. It is truly a significant effort by the Indera Motors Management and Team to grow the brand and instill excellence in its operation.

The Managing Director of Jaguar Land Rover Asia Pacific Region, Mr Robin Colgan in his congratulatory message stated that the award is in recognition of excellence in Customer Service, Sales and Marketing and the company performance is ranked first across 14 countries in the region.

Indera Motors has been putting customer first as its core strategy and steadfast in delivering the highest quality customer experience in all areas of its business. In this context, the new showroom at Beribi Industrial Estate will give the company an excellent footing in achieving this goal going forward.

Alfred Yong, General Manager of Indera Motors, said, “We have to thank our customers for their contribution in enabling us to get this prestigious award. Without their feedback, we would not be able to make changes and attend to their requirements as owners of this iconic brand.” He further added “The other side of the coin is our hardworking and dedicated management team and staff that enable us to achieve all the metrics and also ensuring that the operation is run smoothly.”

“Retailer of the Year” is a yearly recognition awarded to Jaguar Land Rover retailer with best practice in overall categories, including Marketing, Sales, After-sales and Customer Service, through assessment based on stringent criteria and scorecards. Each year, the criterion is made more stringent.


Indera Motors Sdn Bhd is the sole distributor and retailer for British premium car - Jaguar Land Rover, in Brunei Darussalam since 2013.

On 6th January 2020, it has relocated to a new and spectacular showroom at Beribi Industrial Area, the centre of the Motor Industry. The new retailing environment provides a fitting showcase for great products, as well as state-of-the-art facilities for used car displays and aftersales services. It has a warm, welcoming environment for any visitor. As such, it not only supports the positioning of the Jaguar Land Rover brand, but also puts the customer firmly at the heart of every aspect of their business.